13th October 2014

Reading witnessed hospitality on another level on Friday 10th October as employees from 50+ hotels managed by RBH, including Crowne Plaza Reading, visited the town for their annual conference.

However, this was a conference with a difference. For half a day on Friday teams were given the usual team-building activities but with a twist.

By engaging with Connect Reading the conference attendees took part in activities which helped and restored areas of the community.

The challenges organised by Connect Reading saw teams go to Southcote Primary School to create a sensory garden for the pupils; Oxford Road Community Garden to help clear and manage the garden and Southcote Growalot to transform an area of land. Other teams also went to Reading Rowing Club, Royal Berkshire hospital and St Johns Church in Caversham.

As well as revamping the spaces provided, the RBH teams had another project to consider. Given names of the characters from Transformer films, Team Megatron, Vortex, Broadside, Perceptor, Firebot and Cloudraker took to Twitter to inform the world about their activities and create a buzz around the challenges.

The local Reading community are not the only ones who benefitted from the wonderful time donations of RBH. Connect Reading announced last week the launch of their £1.5 Million campaign which hopes to have achieved £1.5 Million of in-kind brokerage by the end of the year. The generosity of RBH has gone a long way in increasing this total towards the finish line. Projects which will be soon launched such as 'The Giving Tree' and Connect Well are also set to contribute significantly to the total.

Holly Baker, Project Manager at Connect Reading said: "We were thrilled to welcome RBH as new Connect Reading members and it's fantastic to see senior employees leading the way and volunteering in the community."

Daniel Loosley, General Manager at Crowne Plaza Reading said: "We're delighted to show our colleagues from around the UK that community spirit is alive and well in Reading.

"We decided to move away from traditional team building tasks and take on activities that would not only bring us together as colleagues and friends, but give something back to the area.

"We're really pleased to have helped out so many worthwhile causes in the community, and proud that RBH got behind the idea with so much enthusiasm."