22nd August 2018

The team at DoubleTree by Hilton Stratford upon Avon has celebrated joining one of Hilton’s 14 market-leading brands.

Mayor of Stratford upon Avon, John Philip Bicknell, cut the ribbon to declare the hotel – formerly The Stratford – officially open under its new name.

The Mayor joined the hotel’s General Manager, Daniel Goodby, for a tour of the hotel which has benefitted from a £1.1 million refurbishment as part of its rebrand.

Interiors within the bar and lounge area and selected public areas have undergone a makeover, while a new TV system has been installed in all guest bedrooms. Guests will also be able to start their stay right away – after receiving DoubleTree by Hilton’s signature warm chocolate chip cookie as a welcome – with brand new Digital Key check-in technology.

The property, which is managed by the UK’s leading hotel management company, RBH, joins 47 other hotels within the DoubleTree by Hilton portfolio in the UK.

Located in the heart of Stratford upon Avon, the hotel is the ideal base to explore everything the literary town has to offer.

DoubleTree by Hilton Stratford upon Avon offers 102 rooms for guests to choose from, including seven suites. Guests can also indulge in modern British cuisine at the Quills Restaurant or tuck into some comfort food at the hotel’s lounge bar – open 24 hours a day. For those looking to host an event, the hotel boasts six meeting rooms with natural daylight, hosting up to 100 delegates. The main ballroom also offers the option of a pre-function area, as a bar is attached to the room. Guests can also take advantage of the hotel’s 24-hour fitness centre to re-energise.

Daniel Goodby, General Manager of DoubleTree by Hilton Stratford upon Avon said:

We’re pleased to officially call the hotel part of the DoubleTree by Hilton family. The brand is globally-recognised, and reiterates to guests the exceptional standards of service they should expect when they visit us here in Stratford-upon-Avon.

“It was wonderful to welcome the Mayor here to officially open the hotel under its new name, and to have the opportunity to show him around the hotel and introduce the team. We look forward to welcoming guests, and offering the best possible guest experience.”

Mayor of Stratford upon Avon, Cllr John Philip Bickenell, said:

I’m honoured to have been invited to officially mark the unveiling of the newly-named DoubleTree by Hilton Stratford upon Avon, and to have the chance to see the investment that has already gone into the property as a result of the rebrand.

“This hotel has been part of the town for a number of years and, now that it is part of the globally-recognised Hilton brand, I am confident it will continue to attract visitors from near and far to the town.”

DoubleTree by Hilton is part of Hilton Honors, the award-winning guest-loyalty program for Hilton's 14 distinct hotel brands. Members who book directly have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount, free standard Wi-Fi and access to the Hilton Honors mobile app.